Great Point from Stephanie Diamond from The Marketing Message Blog.
First: Figure out who your audience is. (Easy enough to say...and everyone thinks they know who that is)
Second: Learn about that group's tendencies on the web.
Third: Devise the smoothest, most sensible method of putting yourself or your service or your product or your content right where your target people are already residing.
Take a look:
URL: Web Strategies that Cater to Customers
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