Again with the Seth Godin reference! Shame on me.
Seth posts all the time about how marketing is about making something (could be anything!) remarkable...worth remarking about.
So here it is: What would it take for you to get onto Fast Company's "Companies That Care" list?
Fast Company - Companies That Care
What would you do to your company, (the one you run, not the other one that runs you), in order to make it a place that people sent their resumes to unsolicited?
How would you do that?
Hint: it has nothing to do with ping-pong tables, beer at lunch, or massages on Fridays.
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